By Sergio Ragone
The Pollino Experience portal at pollinoexperience.com is now online. The territorial communication and promotion project aggregates the accommodation and catering facilities belonging to the "Il Borgo Ospitale" compound in Rotonda.
The portal is divided into four main sections: Food, with direct links to the catering facilities and excellent food and wine offer which enhance the area's products: red aubergine and white bean; Hospitality, the section with direct connections to the Albergo Diffuso Borgo Hotel and its facilities; Wellness, the area to discover the wellness services offered by the Eufrasia SPA; Nature, a section entirely dedicated to direct contact with nature and the environment, for those looking for a fully sustainable and ecological tourist experience. Another section, Stories, is dedicated to the history of the territory and consists of testimonies presented by the protagonists and guests of the structures.
|Pollino National Park Shelter|
Bruno goes on to explain, “The tourism business must today take into account the new development models focusing in particular on words such as sustainability, innovation and tourism, spread over time and in the territory. A tourism that, putting people and their passions at the center, will have to present itself as experiential, widespread and point-like, aiming more and more to formulate personal, unique, unrepeatable proposals to tell. Elements that our territory is able to offer and which today, also thanks to Pollino Experience, are accessible to everyone. "
Pollino Experience is aimed at both tour operators and individual tourists and is a storytelling and promotion project of sustainable, experiential and slow tourism.
Visit our sidebar, "Basilicata: Land of Cinema" to read more about Italy's enchanting southern region of Basilicata.